{"id":30824,"date":"2024-10-02T09:59:36","date_gmt":"2024-10-02T07:59:36","guid":{"rendered":"https:\/\/www.afg.asso.fr\/?page_id=30824"},"modified":"2025-10-13T10:25:07","modified_gmt":"2025-10-13T08:25:07","slug":"supporting-investors","status":"publish","type":"page","link":"https:\/\/www.afg.asso.fr\/en\/supporting-investors\/","title":{"rendered":"Empowering Investors"},"content":{"rendered":"\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading alignfull\">Financial education  <\/h2>\n\n\n\n<div class=\"wp-block-group alignfull has-white-color has-white-background-color has-text-color has-background has-link-color wp-elements-c25e1f7164a804f948baa8a75c9e9854\" style=\"padding-top:7vw;padding-bottom:7vw\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignfull is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"is-style-lead\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN-1024x1024.png\" alt=\"\" class=\"wp-image-121397\" srcset=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN-1024x1024.png 1024w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN-300x300.png 300w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN-150x150.png 150w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN-768x768.png 768w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN-1536x1536.png 1536w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN-459x459.png 459w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN-60x60.png 60w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/nbre-epargnants-per-EN.png 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading has-blue-color has-text-color has-link-color wp-elements-098080e05000f8d464145e34d63ba4cc\"><strong>An informed saver is worth a thousand<\/strong><\/h3>\n\n\n\n<p class=\"is-style-default has-blue-color has-text-color has-link-color wp-elements-4644da072fea482092fb25d221e48e75\">They think strategically about their financial goals\u2014whether it\u2019s financing a property, planning for retirement, or saving for an exceptional trip. They tailor their investment horizon to align with their objectives and risk tolerance. By diversifying their portfolio and actively monitoring its performance, they enhance their potential for achieving long-term success.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-medium has-custom-border is-style-default wp-duotone-unset-1\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" data-id=\"111278\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-1-300x200.jpg\" alt=\"A young mixed-race girl sits at her desk. She is writing in a notebook with one pen and typing on her computer keyboard with her other hand.\" class=\"wp-image-111278\" style=\"border-style:none;border-width:0px;border-radius:20px\" srcset=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-1-300x200.jpg 300w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-1-2048x1365.jpg 2048w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-1-768x512.jpg 768w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-1-1024x683.jpg 1024w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-1-1536x1024.jpg 1536w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-1-60x40.jpg 60w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1709\" data-id=\"111284\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-2.1-scaled.jpg\" alt=\"Photograph of a man carrying his computer on his legs. He is holding his cell phone in his right hand and typing on the keyboard with his left.\" class=\"wp-image-111284\" style=\"border-style:none;border-width:0px;border-radius:20px\" srcset=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-2.1-scaled.jpg 2560w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-2.1-1536x1026.jpg 1536w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-2.1-300x200.jpg 300w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-2.1-768x513.jpg 768w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-2.1-1024x684.jpg 1024w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-2.1-2048x1367.jpg 2048w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-2.1-60x40.jpg 60w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/figure>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.afg.asso.fr\/en\/commission-club\/club-education-financiere\/\">Find out more about the AFG Financial Education Club<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.epargnesalariale-france.fr\/\" target=\"_blank\" rel=\"noreferrer noopener\">Discover Employee Savings Week: an educational website to help you understand everything and make the right decisions.<\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull\" style=\"padding-top:7vw;padding-bottom:7vw\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignfull is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h2 class=\"wp-block-heading\">Making saving accessible to all is a key social challenge. <\/h2>\n\n\n\n<p>The AFG is actively involved in the national financial education strategy spearheaded by the Banque de France, which aims to enhance financial literacy from an early age. Its educational guide, <strong>&#8220;<a href=\"https:\/\/www.afg.asso.fr\/en\/publication\/12-principes-pour-epargner-et-investir-dans-les-placements-financiers-de-moyen-et-long-terme-septembre-2020\/\" data-type=\"link\" data-id=\"https:\/\/www.afg.asso.fr\/fr\/publication\/12-principes-pour-epargner-et-investir-dans-les-placements-financiers-de-moyen-et-long-terme-septembre-2020\/\">12 Principles for Saving and Investing<\/a>&#8220;<\/strong>offers both savers and professionals a clear framework, organized around four essential questions to consider, four key concepts to grasp, and four practical tips for making informed financial decisions. Additionally, the guide <strong>&#8220;<a href=\"https:\/\/www.afg.asso.fr\/en\/publication\/finance-durable-comprendre-en-9-questions\/\" data-type=\"link\" data-id=\"https:\/\/www.afg.asso.fr\/fr\/publication\/finance-durable-comprendre-en-9-questions\/\">Sustainable Finance. 9 questions to understand<\/a><a href=\"https:\/\/www.afg.asso.fr\/fr\/publication\/finance-durable-comprendre-en-9-questions\/\" data-type=\"link\" data-id=\"https:\/\/www.afg.asso.fr\/fr\/publication\/finance-durable-comprendre-en-9-questions\/\" target=\"_blank\" rel=\"noreferrer noopener\"> <\/a>&#8221; <\/strong>introduces individuals to the principles of responsible investment.<\/p>\n\n\n\n<p>Through its social media campaigns, the AFG strives to reach a broad audience, emphasizing the importance and benefits of saving for the future.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image alignwide size-full\"><a href=\"https:\/\/www.afg.asso.fr\/en\/publication\/finance-durable-comprendre-en-9-questions\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"485\" height=\"273\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/sustainable-investing-en.png\" alt=\"\" class=\"wp-image-111257\" srcset=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/sustainable-investing-en.png 485w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/sustainable-investing-en-300x169.png 300w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/sustainable-investing-en-60x34.png 60w\" sizes=\"auto, (max-width: 485px) 100vw, 485px\" \/><\/a><\/figure>\n\n\n<div class=\"wp-block-image wp-duotone-unset-3\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/www.afg.asso.fr\/en\/publication\/12-principes-pour-epargner-et-investir-dans-les-placements-financiers-de-moyen-et-long-terme-septembre-2020\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"502\" height=\"758\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/12-principles-for-saving-and-investing-en.png\" alt=\"\" class=\"wp-image-111260\" style=\"width:176px;height:auto\" srcset=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/12-principles-for-saving-and-investing-en.png 502w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/12-principles-for-saving-and-investing-en-199x300.png 199w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/12-principles-for-saving-and-investing-en-40x60.png 40w\" sizes=\"auto, (max-width: 502px) 100vw, 502px\" \/><\/a><\/figure>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-border-background-color has-background\" style=\"padding-top:7vw;padding-bottom:7vw\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignfull has-blue-color has-border-background-color has-text-color has-background has-link-color wp-elements-1913b9668a6cf0c8633fad205d5882ed is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<h2 class=\"wp-block-heading\">Meaningful savings are more impactful savings<\/h2>\n\n\n\n<p>Informed investors recognize the impact of their savings on the economy. They prioritize the growth of businesses, local communities, and the wider European economy. They embrace sustainable finance and contribute to an economy that reflects their social and environmental values.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image is-style-rounded\">\n<figure class=\"aligncenter size-full has-custom-border\"><img decoding=\"async\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/12\/accompagner-les-epargnants-illustr-3.jpg\" alt=\"A young woman and a young man of mixed race are chatting at a computer. The young woman has a pen in her hand. The young man is touching the keyboard.\" class=\"wp-image-111288\" style=\"border-radius:20px\"\/><\/figure>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<h5 class=\"wp-block-heading alignwide has-text-align-center has-blue-color has-text-color has-link-color wp-elements-a49b5676a438cd64263c047467ab8170\"><a href=\"https:\/\/www.oee.fr\/indice-de-performance-de-lepargne-financiere\/\" data-type=\"link\" data-id=\"https:\/\/www.oee.fr\/indice-de-performance-de-lepargne-financiere\/\" target=\"_blank\" rel=\"noreferrer noopener\">Discover the last OEE press release on the performance of French household financial savings<\/a><\/h5>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/www.afg.asso.fr\/fr\/publication\/oee-indice-de-performance-de-lepargne-financiere-des-menages-francais-avec-les-donnees-de-2023\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"694\" height=\"321\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/11\/logo_oee.png\" alt=\"European Savings Observatory logo\" class=\"wp-image-110360\" srcset=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/11\/logo_oee.png 694w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/11\/logo_oee-300x139.png 300w, https:\/\/www.afg.asso.fr\/app\/uploads\/2024\/11\/logo_oee-60x28.png 60w\" sizes=\"auto, (max-width: 694px) 100vw, 694px\" \/><\/a><\/figure>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"306\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/accompagner-lepargnant-chiffre-epargne-EN-10_2025-1024x306.png\" alt=\"\" class=\"wp-image-121400\" srcset=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/accompagner-lepargnant-chiffre-epargne-EN-10_2025-1024x306.png 1024w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/accompagner-lepargnant-chiffre-epargne-EN-10_2025-300x90.png 300w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/accompagner-lepargnant-chiffre-epargne-EN-10_2025-768x229.png 768w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/accompagner-lepargnant-chiffre-epargne-EN-10_2025-1536x459.png 1536w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/accompagner-lepargnant-chiffre-epargne-EN-10_2025-2048x611.png 2048w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/10\/accompagner-lepargnant-chiffre-epargne-EN-10_2025-60x18.png 60w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading alignfull\" style=\"font-style:normal;font-weight:400\">Providing Accessible Savings Solutions for All<\/h2>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>The primary mission of asset managers is to grow the capital entrusted to them by investors. They construct diverse portfolios in which your savings are strategically invested. Whether it\u2019s through a life insurance policy or a PEA (Plan d&#8217;\u00c9pargne en Actions), an asset manager is diligently working behind the scenes to manage and optimize your savings.<\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:49px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/01\/Schema_Accompagner-les-epargnants_VEN-1024x576.png\" alt=\"Diagram with a central bubble indicating \u201cFrench asset management\u201d linked to bubbles representing each savings scheme enabling the French to save and invest: \n\n- employee savings: more than one employee in three benefits from an employee savings scheme\n- retirement savings: 10 million French people have a PER (retirement savings plan) \n- life insurance: 40% of French households have taken out a life insurance policy \n- plan d'\u00e9pargne avenir climat (climate future savings plan): capital must be invested to finance projects linked to the ecological transition \n- PEA (share savings plan): 6.4 million French people have a PEA. \n- PEA jeunes: a tax-advantaged way of buying and selling company shares.\n- PEA-PME: More than 270,000 PEA-PMEs in France, with total assets of nearly \u20ac113 billion.\" class=\"wp-image-112329\" srcset=\"https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/01\/Schema_Accompagner-les-epargnants_VEN-1024x576.png 1024w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/01\/Schema_Accompagner-les-epargnants_VEN-300x169.png 300w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/01\/Schema_Accompagner-les-epargnants_VEN-768x432.png 768w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/01\/Schema_Accompagner-les-epargnants_VEN-1536x864.png 1536w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/01\/Schema_Accompagner-les-epargnants_VEN-60x34.png 60w, https:\/\/www.afg.asso.fr\/app\/uploads\/2025\/01\/Schema_Accompagner-les-epargnants_VEN.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Financial education An informed saver is worth a thousand They think strategically about their financial goals\u2014whether it\u2019s financing a property,&hellip;<\/p>\n","protected":false},"author":10,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_gspb_post_css":"","footnotes":""},"class_list":["post-30824","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.afg.asso.fr\/en\/wp-json\/wp\/v2\/pages\/30824","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.afg.asso.fr\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.afg.asso.fr\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.afg.asso.fr\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/www.afg.asso.fr\/en\/wp-json\/wp\/v2\/comments?post=30824"}],"version-history":[{"count":0,"href":"https:\/\/www.afg.asso.fr\/en\/wp-json\/wp\/v2\/pages\/30824\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.afg.asso.fr\/en\/wp-json\/wp\/v2\/media?parent=30824"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}